TravelManagers’ Powerful New Cruise Tool Enhances Customer Experience
TravelManagers’ newest technological innovation is providing personal travel managers (PTMs) with a fresh tool to meet the ongoing demand for cruise holidays.
TravelManagers’ Cruise Product Manager Lia Malone says the new customer-facing cruise platform is designed to complement the inhouse cruise wholesaler, Fastbook, launched in September last year.
“Fastbook provides our PTMs with a wholesale platform that offers live, 24/7 availability and integrates with our back-office system,” she explains. “Now each PTM can also customise their website to extend that seamless online experience to their clients.”
PTM Ange Bowerman, based in Dromedary TAS, says her clients share her excitement over the dedicated cruise platform, which enables them to search for their perfect cruise by location, departure date and cruise line.
“For many clients, the planning process is a major part of the holiday experience. The new platform means they can now access a wealth of information through my own website. I can also send recommendations via the platform so my clients can study the options I’ve selected for them in more detail.” This demonstrates duality in the customer experience: the ability to be part of the planning, with the security of the PTM taking care of everything.
“The platform currently provides real-time inventory and information from 32 different cruise lines,” Malone adds. “We already have a comprehensive range of ocean cruises and cruise tours online and we will soon be extending our offering to include river cruises as well.”
